Thinking on B2B marketing, brand and growth.

Perspectives and points of view from the Fox + Hare team — on B2B marketing, brand strategy, creative and what's actually working right now.

The LinkedIn strategy most B2B businesses are missing isn’t really a strategy at all

Here’s what I see consistently with B2B businesses that aren’t making LinkedIn work. They’re treating it like a broadcast channel. Post content. Hope people see …
Case for Slowing Down Before You Speed Up

In a market chasing speed and volume, we explore why slowing down – and reconnecting with your brand’s energy – is the smartest move