Countryside saw an opportunity to stand out, in a property industry which has been slow off the mark on sustainability.
We helped them build a new sustainability strategy which put positive impact at the heart of their work.
We identified the key messages, value propositions and targets within their overall strategy, and then brought these to life for internal and external audiences alike.
And we delivered everything from an overarching campaign narrative and guidance on tone of voice, to social media content suites and art direction.