From our existing role producing Pepper Money’s digital content, we developed bold new approaches to making their story relevant.
We devised and delivered everything from podcasts to Tone of Voice guides, finding new angles to engage with our varied audiences.
And we reaped the benefits: 289,000 impressions on our podcast social posts, and rave reviews from across the industry.
Having delivered a wealth of content for Pepper Money across BSB, B2C and social, we worked together on broader and more tailored storytelling to help cement their brand identity and messaging.
We produced wellbeing videos to strengthen Pepper’s internal working culture, exploring different employees’ experiences and celebrating diversity across the Pepper family.
We applied those same principles to Pepper’s outward-facing work, producing new Tone of Voice guidelines to help them show the world who they are, and meet new consumer duty rules.
And we produced the hugely popular podcast The Specialist – a stand-out content strand for thought leadership in the specialist mortgage market, delivering 4,000 clicks and 700,000 impressions over two seasons, putting Pepper on the industry map and drawing attention to its unique expertise.
Feedback from listeners:
“Just listened to it, really great content, just what the specialist mortgage market needs. Looking forward to the next one.”
“Great insight and an interesting 20 minutes of where the broker and specialist market is at the minute.”